How I Became the South African Ambassador for Morakniv

Posted by Trenton Stander on 31st Oct 2018 in Morakniv Knives

I have been the Morakniv ambassador for a year and a half now and I still can’t believe that I am representing a company that provided me with my very first bushcrafting knife. How did I end up here? Well, let me tell you my story.  

Where It All Started

The first time I heard about Morakniv was while watching a YouTube video where Dave Canterbury was talking about affordable options when it comes to buying a bushcraft knife. Well-known bushcrafters such as Ray Mears and Paul Kirtley also spoke highly about Morakniv products. Not only was it affordable but also excellent quality for its price range. I decided to try it out for myself.

Morakniv Bushcraft Black Knife
Bushcraft Black

At age nineteen I purchased my first Morakniv. The bushcarft black knife was the only one they had in the shop at the time. Fortunately it was the exact model I was looking for at the time. As soon as I put it to use I instantly fell in love with the knife. One of the first things I did with it was batonning and making feather sticks. It performed extremely well and was very comfortable to use in the hand. I also found out the hard way just how sharp it was.

Also read: What is bushcraft?

The Meeting

Years had past but I could not seem to locate any more Morakniv products. In May 2017 I was exhibiting at a hunting expo called Huntex. I was partnered with a custom knife-maker as we had done a collaboration knife together. On the second to last day of the show a man named Corrie came to our stand and I immediately recognised the logo on his shirt. It was Morakniv! I started asking him what his connection to Mora was. He told me that his company was one of the dealers for Morakniv in South Africa. He then invited me to come to their stand where I met Björn from Mora in Sweden and we got on very well. Corrie and I became very good friends and Björn and I kept in contact as he thought I could possibly be the right person to represent Morakniv in South Africa as an ambassador. Two months later it was official! I was made the Morakniv ambassador of South Africa. To say I was honored is an understatement. I cannot express the appreciation I have for Morakniv. They are, in my opinion, the best knife making company I have ever had the pleasure of dealing with. Their brilliantly made products and also the warmth of the entire company as a whole makes working with them an absolute pleasure. I choose Morakniv because they are constantly improving purpose-driven products and as a bushcrafter I appreciate these fine tools that make every adventure one to remember.

So What Does a Morakniv Ambassador Do Exactly?

Basically, being an ambassador means attending events or shows where the local Morakniv dealers exhibit. While at these shows I give people basic demonstrations on how these knives can be used and demonstrate woodcarving projects you can do at camp or in your own home. I also give the run-down behind each tool, why the tool was made a certain way and why the tool is necessary for accomplishing certain tasks within the different aspects of bushcrafting, woodcrafting or green woodworking. 

I promote Morakniv in my videos on Youtube, Facebook and Instagram

What has been your experience with Mora? Do you have a favourite Mora knife?


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